As
the global leader in licensed sports merchandise, Fanatics is changing
the way fans purchase their favorite team apparel and jerseys through an
innovative, tech-infused approach to making and selling fan gear in
today’s on-demand culture. Powering multi-channel commerce for the
world’s biggest sports brands, Fanatics offers the largest collection of
timeless and timely merchandise whether shopping online, on your phone,
in stores, in stadiums or on-site at the world’s biggest sporting
events.
The company powers the Fanatics, FansEdge, Kitbag and Majestic brands,
while also offering the largest selection of sports collectibles and
memorabilia through Fanatics Authentic. A multi-faceted, mobile-first
company, Fanatics operates more than 300 online and offline stores,
including the e-commerce business for all major professional sports
leagues (NFL, MLB, NBA, NHL MLS, NASCAR, PGA), major media brands (NBC
Sports, CBS Sports, FOX Sports) and more than 200 collegiate and
professional team properties, which include top teams and several global
soccer clubs (NY Giants, Seattle Seahawks, Chicago Bulls, Boston
Celtics, Pittsburgh Pirates, San Jose Sharks, Notre Dame, Alabama,
Manchester United, Real Madrid, Manchester City).
In addition to e-commerce, the company’s capabilities include
multichannel-integrated event and team retail across all leagues and
major events such as the Kentucky Derby, Ryder Cup and NHL’s Winter
Classic; international capabilities that provide a global sports retail
platform; and an in-house merchandise division that is a licensed
partner of all the major sports leagues and helps fans express passion
through a broad range of styles, designs and jerseys created under both
the Fanatics and Majestic brands. Fanatics’ vertical manufacturing
engine is built for the on-demand economy and brings much-needed agility
to the industry, better servicing today’s passionate sports fans and
their growing real-time expectations with more unique and innovative
products readily available across retail channels.
|
